- IFGfit becomes Official Travel Wear and Posture Performance Recovery Gear to USA Rugby, beginning January 2020
- Partnership provides approved performance gear support to USA Rugby national teams ahead of their Olympic campaign in 2020.
- IFGfit to also provide a 20% discount for Travel and Posture Performance Gear and products to USA Rugby Members.
LAFAYETTE, CO – USA Rugby today announced a three-year partnership with Posture Performance company, IFGfit. Well known for designing the world's first activewear collection using FDA cleared posture correction technology, PPR® (Posture, Performance and Recovery), IFGfit will provide such products, posture shirts, posture bras and hip alignment shorts for better performance, recovery and risk protection to USA Rugby National Teams. With the USA Sevens teams competing through their Olympic campaign, health and performance support become paramount.
“We are excited to establish a partnership with IFGfit to benefit both our National Teams and Members across the country,” said USA Rugby Commercial Director, Mark Griffin, “Player welfare is an increasingly important area of focus and IFGfit’s activewear helps with both prevention and recovery, enabling our athletes to optimize their performance and rugby experience.”
USA Rugby Members receive 20% off product with code USARUGBY20
SHOP WITH USA RUGBY MEMBER DISCOUNT
IFGfit is a health and technology company that is disrupting injury prevention, recovery and wellness. Using patented engineered fabrics, the user's posture and alignment is constantly trained throughout the day by opening up the shoulders, chest and hips along with the lengthening of the spine. With this, users will greatly reduce joint and muscle pain, ensuring speedier and more complete recovery. IFGfit has prioritized a natural look and feel to the product, without bulky braces, wiring, or wet suit like tightness with the goal to give users a natural amount of range of motion.
IFGfit’s products are designed to be worn at home, at work, and during workouts so users can improve their posture unconsciously. Good posture is about retraining the body for life, and unlike other products, IFGfit re-conditions users muscles without making them constantly aware that they are wearing a device.
IFGfit products have additionally been engineered to open up the shoulders without putting pressure on the chest. When users stop compressing their lungs by slouching, they can deepen their breaths and increase the flow of oxygen to their brains. This enhances cognitive performance and can greatly reduce fatigue. IFGfit’s lower body products reduce hip pain and increase mobility for better posture alignment. Over time with regular wear, users can expect a decrease in pain, increased shoulder and rib cage mobility, hip and spinal alignment, and enhanced breathing. All garments are made sustainably within the United States.
“We are very excited to partner with USA Rugby and provide game changing travel, posture and recovery wear to the athletes and membership base. USA Rugby has continued to succeed and grow rapidly on the international stage and we share a vision to better athlete wellness and recovery in the pursuit of excellence,” said Stephen H. Liu, MD, Founder and Chairman of IFGfit, “High caliber athletes often experience issues around injury prevention, recovery and enhanced biomechanical function. Through our vast array of innovative products, IFGfit addresses all 3 pillars and will be able to provide an outstanding athletic and wellness foundation for USA Rugby national teams and its members.”
ABOUT IFGFIT
Established in 2017, IFGfit is an American human innovation company working to revolutionize posture correction with wearable and completely discrete garments indistinguishable from normal clothing. IFGfit aims to empower its users by measurably improving their health and appearance by seamlessly combining fashionable activewear with leading edge wearable technology that is FDA cleared. IFGfit’s garments are clinically proven to facilitate rapid muscle and joint recovery from the demands of athletics, healthcare, and common office work strain. The patented PPR technology, built into the seams of the activewear, motivates ideal posture alignment, re-trains the shoulders, spine, hip, along with expanding the chest allowing for deeper breathing for enhanced cognitive performance. When users wear one of IFGfit’s garments, they will have the same range of motion that they would with any other t-shirt or bra.
IFGfit’s mission is to apply innovative biomechanics to everyday products for the general consumer in order to improve physical and cognitive performance. Over time with regular wear, users can expect a decrease in pain, increased shoulder and rib cage mobility, spinal alignment, and enhanced breathing. All IFGfit garments are made sustainably within the United States. For more information, visit www.ifgfit.com.